About us
Keystone21 is an initiative of Bertrand, Edwin and Alexander van Leersum. The fund focuses purely on financial return. The driving force behind it is social impact.
"Three values carry the fund: performance, integrity and professionalism."Edwin, Alexander and Bertrand van Leersum
Three brothers, each with their own background: investing and data analysis, entrepreneurship and operations, venture capital and fund management. Together they cover what a professional fund requires.
Director
More than fifteen years of experience in investing and trading, focused on long-term trends, technical analysis and trading indicators. Built his own investment and real estate portfolio.
Background in data-driven analysis at the Ministry of Defence, the Police and the FIOD: recognising patterns in large datasets and translating them into concrete signals. The basis of the fund's systematic approach.
Responsible for the investment portfolio and day-to-day management.
Director
More than ten years as an entrepreneur and manager. Co-founder of a project management firm that grew to more than twenty-five people.
As programme and contract manager involved in complex public infrastructure contracts and international (re)construction projects. Brings structured and controlled business operations.
Responsible for operations and day-to-day management.
Head of Strategic Relations
More than fifteen years as an investment professional in venture capital, including several years as investment manager and fund manager, with partner responsibility.
Involved in the full investment cycle, from selection and valuation to steering portfolio companies and deal teams. Brings a broad network and a sharp eye for opportunities.
Appointed for strategic relations and the positioning of the fund.
Our vision
This is what drives us. We believe that financial return and social impact do not have to exclude each other. That is why we are building Leerions: a Social Impact Office that invests on the basis of social impact, not on the basis of financial results. Leerions will become a self-sustaining financial engine, an evergreen fund that continuously reinvests its returns. That way it can keep contributing to social initiatives on its own strength, without financial restrictions and without depending on donations.
This is how we put that idea into practice. An impact fund can only exist if there are sufficient resources. We build those resources by combining our expertise: years of experience with Bitcoin and technical analysis, with venture capital and fund management, and with entrepreneurship and controlled business operations. That combination formed the basis for Keystone21: a fund focused purely on financial return, with Bitcoin as its primary asset.
A double motivation to make it a success. Every good result of Keystone21 also brings us a step closer to our social goal. The principle is fixed: participants benefit as well, and are never worse off. The contribution to Leerions comes exclusively from the founders' profit.
Our mission
"Keystone21 achieves the highest possible financial return for its investors and uses the founders' result to build Leerions: a lasting source of funding for social impact."
The name: Keystone21
A keystone is the top stone of an arched bridge: the stone that holds the arch together and lets the bridge carry its load. Keystone21 is our keystone for moving from financially driven investments to socially driven investments. The number 21 refers to the 21 million bitcoins that will ever exist at most.
The name tells the whole story. The investment opportunity. And the investment purpose.
Two goals, one direction
The participants' return always comes first. The contribution to Leerions has no influence on the investment policy, the fund's assets or the participants' return.
The founders' result comes through the performance fee. It only arises when the fund performs well for participants, and only above the High Water Mark.
At least half of the profit the founders receive from Keystone21 is used to grow Leerions and its social investments.
Because the success of Keystone21 contributes directly to the social goal, the motivation goes beyond financial gain alone. That calls for a long-term attitude, discipline and full commitment.
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